Groups & Meetings at Sands Resorts
Sands Resorts hosts meetings, conferences, and group getaways at two oceanfront Myrtle Beach resorts — North Shore Oceanfront Hotel and Sand Dunes Resort — with more than 14,000 square feet of flexible meeting space across six meeting rooms. From a 12-person board meeting in the Bali Room to a 425-seat general session in the Pacific Ballroom, our event and catering staff plans the space, the setup, and the menu around your agenda, and your attendees stay steps from the beach.
Call Group Sales: 843-692-5266
North Shore Conference Center
Five meeting rooms adjoin the North Shore Oceanfront Hotel, anchored by the 6,000-square-foot Pacific Ballroom with 16-foot ceilings. The Atlantic Room divides into Atlantic North and Atlantic South for breakouts, and the Mediterranean Room suits mid-size sessions and meal functions.
| Room | Banquet | Classroom | Theater | Reception | Dimensions | Sq Ft | Ceiling |
|---|---|---|---|---|---|---|---|
| Pacific Ballroom | 360 | 240 | 425 | 425 | 60′ × 100′ | 6,000 | 16′ |
| Atlantic Room | 240 | 150 | 300 | 325 | 60′ × 80′ | 4,800 | 16′ |
| — Atlantic North | 100 | 75 | 150 | 150 | 60′ × 40′ | 2,400 | 16′ |
| — Atlantic South | 100 | 75 | 150 | 150 | 60′ × 40′ | 2,400 | 16′ |
| Mediterranean Room | 96 | 75 | 140 | 150 | 25′ × 60′ | 1,500 | 11′ |
The Bali Room at Sand Dunes Resort
Sand Dunes Resort adds a sixth meeting space: the 1,980-square-foot Bali Room, just off the lobby, which divides into Bali North and Bali South for smaller sessions.
| Room | Banquet | Classroom | Theater | Reception | Dimensions | Sq Ft | Ceiling |
|---|---|---|---|---|---|---|---|
| Bali Room | 104 | 75 | 150 | 150 | 66′ × 30′ | 1,980 | 14′ |
| — Bali North | 56 | 40 | 80 | 80 | 36′ × 30′ | 1,080 | 14′ |
| — Bali South | 48 | 32 | 60 | 60 | 30′ × 30′ | 900 | 14′ |
Planned Around Your Group
- Event & catering staff — one team handles room setup, catering, and scheduling, and works with your budget.
- Oceanfront room blocks — attendees stay on-site at North Shore or Sand Dunes, with the beach, pools, and on-site dining between sessions.
- Groups of every kind — corporate meetings and conferences, sports teams and student groups, reunions, weddings, and tour & travel groups.

Start Planning
Tell us your dates, headcount, and setup, and Group Sales will put together space and room-block options.
Call Group Sales: 843-692-5266

